Key Features Designed for Agencies

Random Number: Generate a random number within a specified range to drive dynamic workflow actions. This action adds an element of unpredictability to your automation, enabling you to create diverse, customized client experiences. Whether you're selecting winners for a giveaway, segmenting contacts for A/B testing, or creating random selection processes, this action empowers your agency to push creative boundaries and keep workflows fresh.

Agency Use Cases

A/B Testing & Experimentation: Use the Random Number
action to create randomized segments for A/B testing, allowing you to test different messages, offers, or marketing strategies across your audience. This can help optimize campaigns and improve conversion rates by automatically distributing participants across test groups.

Contests & Promotions: Automate the selection of contest winners or promotion participants with a random number generator. This ensures fairness and eliminates bias, making your agency’s contests or sweepstakes more engaging and transparent.

Dynamic Client Segmentation: Randomly assign contacts to different workflows based on a generated number. This can be particularly useful for segmenting clients for personalized follow-ups or distributing workloads evenly among your team.

Game Mechanics & Engagement: For agencies in the entertainment or gamified marketing space, use the Random Number action to drive game mechanics or random events within campaigns, keeping clients engaged and excited with unpredictable outcomes.